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Providing companies and wellness professionals with programs, education and resources to optimize their employee health and wellness programs.

10th Annual Leadership Breakfast

  • 21 Nov 2019
  • 8:00 AM - 10:00 AM
  • Florida Blue 4800 Deerwood Campus Pkwy Jacksonville, FL 32246
  • 0


  • Please enter ALL guest names at the time of registration to ensure they are added to the entry list for security.
  • Please enter ALL guest names at the time of registration to ensure they are added to the entry list for security.
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Important: Please be sure to register by November 18th at 5:00 pm as there will be no walk-ins allowed due to enforced security procedures at this location.

Join us at our 10th Annual Leadership Breakfast sponsored by Florida Blue. Our keynote speaker is Kristen Hadeed, Author of 'Permission to Screw Up.'

What would it take to keep an endless stream of college students lining up to clean toilets, scrub tubs, mop up messes, and keep coming back for more? After years of running her own cleaning company and working with businesses in other not-so-glamorous industries, Kristen has learned a thing or two about how to engage people. What she’s discovered is that it’s not about the job, the pay, the fancy office, or the perks. It’s all about the culture, and building a workplace where people truly belong.

Key takeaways:

  • Recognize the ingredients of a healthy culture and your role as a leader in creating that environment
  • Discover how to give your people purpose, meaning, and belonging in their work
  • Resolve the disconnect between achieving results and maintaining a healthy culture
  • Reflect on the current culture of your organization and determine what needs improvement
  • Receive practical tips and ideas for keeping morale high, even during periods of growth, challenges, and transition

This is a great event for company executives, HR/benefits managers and wellness professionals who are interested in the strategic planning of health and wellness initiatives.


Registration, networking and breakfast: 8:00 am - 9:00 am

Presentation: 9:00 am -10:00 am

More about our Keynote Speaker: Kristen Hadeed

Kristen Hadeed is the founder of Student Maid, a successful cleaning company that has employed thousands of students over the last decade and that is known for building the next generation of leaders.

When Kristen started her journey, she had no idea what she was in for: The average turnover rate in the cleaning industry is 75%, and profit margins hover around just 15%. But even with the odds stacked against her, she built a company that blew the industry benchmarks out of the water. Her people love coming to work, they stick around for years, and some have even turned down dream jobs to join the executive team and build careers at Student Maid.

Kristen believes Student Maid’s success boils down to one thing and one thing only: creating a place with humanity at its core. A place where people feel accepted for who they are, where they are encouraged to fail and embrace their imperfections, and where they are empowered to reach their potential. Now she spends most of her time helping leaders and organizations around the world create similar environments for their people.

In 2017, she published her first book, Permission To Screw Up, in which she offers an unapologetic account of her biggest mistakes in leadership. She hopes that her vulnerability will give others the courage to open up about their own “perfectly imperfect” moments and proudly embrace them as the tremendous learning opportunities they are.

Kristen and Student Maid have been featured in news outlets including PBS, FOX, Inc., NBC, TIME, and Forbes. Her first TED Talk has more than three million views on YouTube.

Thank you to our 2020-2021 Title Sponsor!

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First Coast Worksite Wellness Council

4720 Salisbury Road

Jacksonville, FL 32256

​Phone: ​(904) 357-0205

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